Following the immense success for Zenith at LVMH Watch Week 2020 in Dubai, Zenith, alongside LVMH brands Bulgari and Hublot, has chosen to unveil its latest watches and news about the brand in an online, one-week event. Through a mix of digital and physical presentations and one-to-one meetings in 15 countries, Zenith will create a unique environment to discover its latest developments.
For Zenith, 2021 is the year of the Chronomaster and during the LVMH watch week, the focus is on its evolved version of the El Primero, allowing for 1/10th of a second time measurement in the most legible manner ever. On the event and the importance of the Chronomaster this year, Zenith CEO Julien Tornare shares, “My team and I are thrilled to finally be able to share with you something we’ve been working on for quite some time – a true evolution of a modern Zenith signature piece! The Chronomaster Sport sets a new standard of precision, performance and design for the staple Zenith automatic chronograph. We can’t wait to show you this watch in your markets very soon, so that you can touch, feel and experience one of our most significant launches for 2021 in person.”
